Tuesday, November 20, 2012

The Holiday Season Is Near

There is always lots of excitement this time of year. Here in the US we have the standard holidays of Thanksgiving, Chanukah, Christmas, and New Years. For writers we also have National Novel Writing Month (and I still would love to go back in time and tell the founders that November is not a good month). But with the coming holiday season we also have the biggest sales period of the year. Like it or not, Christmas is THE major gift giving holiday.

For those of us who have self-published, it is a season filled with opportunities. Many of us are preparing new titles for release, some are scouring their existing work to make sure they are perfect. Oddly, for ebooks, I've heard that the big sales period isn't leading up to Christmas, it is Christmas day and the following days as people with new ereaders search out titles to fill up the empty space so they have something to read.

In the current landscape of self-published ebooks, it takes some planning to time things just right. You don't want a title out for too long or it won't show up as prominently. But with companies like Smashwords distributing to other retailers, you also want to be early enough so your title is in all the retailers by Christmas day. That takes some doing. I was no where near ready last year so I took my time and didn't put out my first book until the end of January. Now, after 10 months of experience, I think I am ready for the challenge. I'm probably deluding myself, but we'll see.

My offering this season is the third volume of the Zaran Journals. We pick up with Ven a few years after Pirates of I'ab and things don't start out well for him. I've dealt him a pretty severe blow and now he has to come to terms with it. Actually, if you've picked up Edge of Hyperspace, you've read part of the story. Seeking Justice, featuring Wally, is an excerpt of sorts. You'll have to look for Interlude of Pain and pick it up if you want to know what Ven and the rest of his crew are up to.

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